Trade Show Exhibit Advice Blog by Trade Group

An Eye Opening Experience

Posted August 9, 2011 | No Comments » |
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By Malcom Gilvar, VP of Sales with The Trade Group My position on promotional products and giveaways has been pretty staunchly conservative over the years. In fact I have probably turned more people away from these products than I’ve sold. It is not that The Trade Group didn’t have access to these products, but rather my belief that giving random products away to prospects provided little benefit. It is entirely possible I was wrong. This is hard for me to admit (ask my wife), but my position does have some [...]