TRADE SECRETS BLOG
The Benefits Of A Trade Show Table Top Display
Using a table top display at your next trade show exhibit.
When it comes to trade show exhibits and displays, there is no shortage of custom banners and booths available to help your company stand out among the rest. Whether you are looking to have your exhibit booth be recognized from across the trade show floor, or you want a subtle, but valuable marketing banner that draws in potential leads, there is a wide variety of trade show displays that would work well for you.
However, in this day and age, not every business has the means to purchase a high-tech, state of the art display booth for their trade show event, which is fine. The success of your trade show is not measured by how big your exhibit is, or how many people glanced past your table as they walked by. The most important thing that you should focus on at your next trade show is making connections and spreading the word of your products and services.
Luckily, there are many inexpensive, yet effective ways of reaching out to trade show attendees and sharing your marketing message without breaking the bank. Table top displays, for instance, are becoming increasingly popular among trade show exhibitors because they are inexpensive and simple to display, while still proving to be a solid return on investment through generated leads.
To help you learn more about the many features and benefits of table top displays for your next trade show event, we have put together some of the basic reasons why this accessory will help you to stand out among other exhibitors:
Easy To Transport and Assemble
One of the largest reasons why many businesses are opting to use table top displays at their trade show events is because they are light in weight and simple to break down and set up. In fact, most of these displays are designed specifically with travel in mind so that companies can use their table top display to make a business pitch at one place in the morning, then easily pack up and go to another event with the display that same afternoon.
Like with nearly any other trade show accessory, table top displays come in a wide variety of shapes, sizes and colors so that you can completely customize your display based on your companies needs and goals. Many also allow you to add your company logo or graphics to the fabric itself, adding a custom touch that will help you grab the attention of attendees.
Show Off Your Products And Services
The main purpose of any type of trade show graphic or display is to gain attention from potential clients and leads. Luckily, table top displays consistently communicate an effective message to attendees that will help to get your products and services into the spotlight. Also, because these displays are so versatile, you can easily reconfigure your graphics and marketing message with each trade show, creating a specific display for each audience you are trying to reach.
If you are looking to learn more about the many benefits and features of table top displays, as well as any other type of custom trade show exhibit, be sure to contact The Trade Group today. We can help to create a booth display that not only showcases your companies services and products, but also grabs the attention of both the exhibitors and attendees at your next trade show.