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Different by Design

We create Custom Trade Show exhibits and events that help you stand out.

World-class Trade Show Exhibits by The Trade Group
World-class Trade Show Exhibits by The Trade Group
World-class Trade Show Exhibits by The Trade Group
World-class Trade Show Exhibits by The Trade Group
World-class Trade Show Exhibits by The Trade Group
World-class Trade Show Exhibits by The Trade Group
World-class Trade Show Exhibits by The Trade Group
World-class Trade Show Exhibits by The Trade Group
World-class Event Production by The Trade Group
World-class Event Production by The Trade Group
World-class Event Production by The Trade Group
World-class Event Production by The Trade Group
World-class Event Production by The Trade Group
World-class Event Production by The Trade Group
World-class Event Production by The Trade Group
World-class Event Production by The Trade Group
World-class Experiential Marketing by The Trade Group
World-class Experiential Marketing by The Trade Group
World-class Experiential Marketing by The Trade Group
World-class Experiential Marketing by The Trade Group
World-class Experiential Marketing by The Trade Group
World-class Experiential Marketing by The Trade Group
World-class Experiential Marketing by The Trade Group
World-class Experiential Marketing by The Trade Group
World-class Branded Environments by The Trade Group
World-class Branded Environments by The Trade Group
World-class Branded Environments by The Trade Group
World-class Branded Environments by The Trade Group
World-class Branded Environments by The Trade Group
World-class Branded Environments by The Trade Group
World-class Branded Environments by The Trade Group
World-class Branded Environments by The Trade Group

LOOKING FOR PORTABLE DISPLAYS?

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exhibits

Custom trade show booths, reusable systems, and branded displays designed to stand out, support your goals, and make a strong impression on the floor.

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Events

Authentic event spaces built for launches, conferences, hospitality, live sessions, and the moments your audience will remember.

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experiences

Branded event spaces built for launches, conferences, hospitality, live sessions, and the moments your audience will remember.

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environments

Bring your identity to life in showrooms, offices, retail spaces, and other places where impressions matter.

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exhibits

Customtrade show booths, reusable systems, and branded displays designed to standout, support your goals, and make a strong impression on the floor.

EXPLORE EXHIBIT SOLUTIONS

LOOKING FOR PORTABLE DISPLAYS?

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Events

Authenticevent spaces built for launches, conferences, hospitality, live sessions, andthe moments your audience will remember.

SEE EVENT CAPABILITIES

Experiences

Brandedevent spaces built for launches, conferences, hospitality, live sessions, andthe moments your audience will remember.

VIEW EXPERIENTIAL WORK

Environments

Bringyour identity to life in showrooms, offices, retail spaces, and other placeswhere impressions matter.

EXPLORE BRANDED ENVIRONMENTS

fewer surprises, greater business impact

With 40 years of design and execution under our belt, you get more than a fabricator.

Award

AWARD WINNING DESIGNS & EVENTS

We help brands stand out in saturated markets, foster loyalty, and boost sales through impactful designs and unforgettable events that inspire action and deliver results.

DEDICATED, EXPERIENCED TEAM

With 150+ full-time employees across creative, production, project management, logistics, and client support, you get experienced people who know how to keep complex event programs moving. 

World class

WORLD CLASS PRODUCTION

Our 350,000 sq. ft. facility in Grapevine, Texas brings strategy, design, engineering, fabrication, graphics, logistics, and program support together under one roof—giving you more control from concept to show floor.

Are we a fit?

1. INTRODUCE YOUR PROJECT

Share whatever details you think are important: show, space, timeline, goals, budget, or problems you're facing.
Contact

2. DEFINE THE OBSTACLE

We'll reach out and discover more about your business goals

3. CREATIVE SOLUTION

Get a practical path forward, from strategy and creative to fabrication, logistics, and execution. 
Two women seated and smiling as they talk across a small round table with a purple flower vase.

Trusted by global & industry-leading brands

Custom trade show exhibits and event solutions for teams that need results.

Logo YouTubeThe Trade Group Client: MetaTrade Show Client: CloudflareThe Trade Group Client: RentThe Trade Group Client: GoProTrade Show Client: EastPennThe Trade Group Client: BridgestoneLogo AbnormalTrade Show Client: ValvolineLogo TwitchLogo OculusLogo SouthwestTrade Show Client: EdmundsLogo ClosetmaidLogo G^ Hospitality
Solid black silhouette of the U.S. state of Texas with its distinct shape.

Based Brands

Oncor logo with circular swooshes around the letters in gray.AMN Healthcare company logo in black and gray with stylized interlocking shapes.Atmos Energy company logo with stylized A and text 'Atmos energy'.Trinity Industries, Inc. logo with a black geometric shape above the company name.Flowserve company logo with stylized curved lines above and below the text.SRS Distribution logo showing letters under a house roof silhouette with a window.Hilltop Securities logo with a buffalo icon and tagline 'A Hilltop Holdings Company.'Arlington city logo featuring a stylized star and 'The American Dream City' tagline.Logo of Plano with stylized P and a star design.MB2 Dental logo with stylized circular design next to bold black text.Jacuzzi brand logo with stylized text inside an oval shape.Celina Economic Development logo with stylized leaf design in black and gray.

HEAR WHAT OUR CLIENTS ARE SAYING

"From the very beginning it felt like we had a connection on the design."

"When it came down to deliver on a condensed timeline we had complete confidence they were able to make that."

"Finding a partner who can help us scale and have the custom and modular flexibility has been key for us going to different sized trade shows." 

"We decided to go with Trade Group for several reasons. One, was their flexibility. Two was their innovative approach. And three was there timeliness and attention to detail." 

"The best advice I can say for firms looking for doing something similar to us is to go with a trusted production partner like The Trade Group." 

"We worked with our friends at The Trade Group on understanding how lines work and how much time people spend in one area and develop an event around that schedule." 

"Any other event director just needs to know if you need that easy button, they are the closest thing in this industry, that I have found, that are an easy button. They are a one-stop shop for the vast majority of our needs."

"If there's anything wrong with the booth that needs to be fixed on the spot, there's someone there. It's just been an absolute pleasure working with The Trade Group."

"Making sure that you work with well-connected professionals who have years and years of experience is critical to the success of a booth and a show experience. That's why we decided to go from start to finish with The Trade Group."

Man wearing a Hammerheads jersey stands in front of a D.R. Horton building backdrop with patriotic decorations.
Edmunds Testimonial
Pokemon Testimonial
Testimonial Jacuzzi
Smiling woman in light blazer at a trade show booth with Caesarstone and The Trade Group logos.
Man in business attire wearing an East Penn lanyard at a trade show booth with The Trade Group logo.
Testimonial Reparify
Closetmaid Testimonial
Testimonial Colmet - Trade Show Exhibit Success on the show floor

How we're different by design

Here's how we help you stand out in the crowded show floor so you can reach your target audience. 

STRESS-FREE EVENT MANAGEMENT

PROGRAM MANAGEMENT

Whether you exhibit at one show or one hundred shows, your event program will stay on track and on brand, so you can focus on results.
Learn more about our process 
Abnormal at RSA 2024 Custom exhibit design

SELECTIVE ATTRACTION

Design should attract your specific buyers, support your sales goals, and create a path from attention to conversation.
Explore our exhibit solutions
Experiential Production, World-Class Experiential Marketing

PURPOSEFUL ENGAGEMENT

Authentic, meaningful conversations that keep the right people in your booth longer.
View in-booth experience solutions
Dashboard screen showing stairs dwell time, people traffic, and zone data charts and numbers.

POST-SHOW ANALYTICS

With ExhibitIQ, you will be able to track impressions and dwell time that will inform future decisions. 
Learn more about ExhibitIQ

Austin Montgomery

Automotive

Senior Account Executive

Austin Montgomery

Claire Phillips

Residential

Senior Account Executive

Claire Phillips

Kevin Colis

Pet

Senior Account Executive

Kevin Collis

John Lutton

Aviation

Senior Account Executive

John Lutton

Madeline Sweeney

Cybersecurity

Account Executive

Madeline

Robin Schwarz

Cybersecurity

Senior Account Executive

Robin Schwarz

Hillary Hancock

Food & Beverage

Senior Account Executive

Hillary

Jeremy Crase

Gaming

Senior Account Executive

Jeremy Crase

Jason Rubin

Defense, Security & Space

Senior Account Executive

Jason Rubin

Ready for fewer surprises and greater business impact?

contact

Have Questions?

Where is The Trade Group located?

Our headquarters is based at 2900 Genesis Way, Suite 100, Grapevine, TX 76051.

You can get here in approximately five minutes by car from Dallas Fort-Worth International Airport via TX-97 Spur.

We are situated near multiple hotels and convention centers, including:

We are also approximately a half-hour drive from the center of Dallas via TX-114 W and a half-hour drive from Fort Worth via State Hwy 121 N.

How long has The Trade Group been in business?

We’ve created exhibits, events, and unforgettable experiences for businesses across multiple verticals since 1986.

What services does The Trade Group offer?

We provide a full range of turnkey services for businesses all over the world, depending on your specific needs. These services are listed below.

Exhibits:

  • Creative exhibit design (including custom trade show exhibits)
  • Engineering
  • Fabrication
  • Installation and dismantle (I&D)
  • Shipping
  • Storage
  • Exhibit Management Program (EMP)
  • Exhibit IQ

Read more about our exhibit services here.

Events:

  • Venue research
  • Event design
  • AV and lighting
  • Labor management
  • Registration and housing management
  • Broadcast and production
  • Talent management
  • Analytics

Read more about our event services here.

Experiences:

Read more about our experiential marketing services here.

Environments:

  • Labor
  • Design and strategic ideation
  • Wood and steel fabrication
  • Engineering services
  • Graphics production
  • Technology integration

Read more about how we create branded environments here.

For further information about our services and how we can help your business, contact us here or give us a call at (800) 343-2005.

Can The Trade Group help with marketing?

Yes, we can advise on the best marketing strategies to help you maximize impact online as well as on the show floor.

We’re not just a fabricator; we’re a turnkey partner that can perform the role of a fractional marketing agency if required.

Our in-house marketers and account executives are hugely experienced and highly strategic, utilizing their expertise to deliver something that works, not just something that looks good.

This evidence-based, outside-of-the-box approach has helped our clients achieve the perfect combination of bottom line and pipeline growth.

Tulip Cooking, creator of the world’s first modular induction stovetop system, added more than 25 new dealers to its network and significantly increased web and social traffic during the 2023 NKBA Kitchen & Bath Industry Show® (KBIS) as a result of an exhibit we created. You can read more here.

Our events team also helped the launch of Rainbow Six Siege X with Ubisoft generate more than one million cumulative livestream views and maintain the #1 position on Twitch throughout the event.

These are just two examples of how strategic marketing can make your footprint go further.

For further marketing inquiries, contact us here or give us a call at (800) 343-2005.

What makes The Trade Group different from other trade show exhibit companies?

Our strapline is “Different by design,” and we separate ourselves from the competition in numerous ways.

We’re a human company that develops solid personal relationships built on trust and rapport. You can call us and there’ll be another person at the end of the line waiting to take your call.

If you partner with us, you’ll have a dedicated, single point of contact who understands the ins and outs of your industry and can guide you through every phase of the exhibit or event production process, from design to analytics. This is what we mean when we refer to ourselves as a turnkey, strategic trade show partner.

We’re also blessed to call a 350,000 sq ft facility our home. This world-class facility is a sight to behold, combining design, engineering, graphics, fabrication, and project management under one roof. From initial ideation and 3D renderings to quality checks and on-site execution, no stone is left unturned in our quest to consistently deliver best-in-class experiences.

We’ve done this for our clients and their clients for over 40 years and are proud to have received industry recognition along the way. You can read more about the awards we’ve won in the question below.

What awards has The Trade Group won?

We’re eternally grateful to have been recognized by the world’s leading awarding bodies over the years. Some of our notable award wins include:

  • Best & Brightest Companies to Work For (Workplace / Culture) 2026: National Association for Business Resources
  • Fab 50 2026: Event Marketer (We’ve been included on the Fab 50 list for seven consecutive years at the time of writing).
  • Inc. 5000 – Fastest-Growing Private Companies 2025 (overall rank 1413)
  • Fast 50 2025: Dallas Business Journal
  • Tempest Award – Best Mobile Gaming Event 2023: Cynopsis Media (Tempest Awards)
  • World Exhibition Stand Awards – Platinum (Best Stand at an Aviation Event) 2022: World Exhibition Stand Awards

What industries does The Trade Group provide exhibits for?

We’ve served too many industries to mention over the years, but we specialize in creating exhibits for the following:

  • Aviation
  • Automotive
  • Cybersecurity
  • Food and beverage
  • Gaming
  • Healthcare
  • Home improvement
  • Residential and construction

You can explore our portfolio in more depth here.

If you’re interested in partnering with us, contact us here or give us a call at (800) 343-2005.

Does The Trade Group work with companies outside of the US?

Yes, we work with companies across multiple continents and have supported clients across North America, Europe, and Asia. If you’ve got a story to tell, we’re here to help you tell it.

Where can I find examples of exhibits built by The Trade Group?

Yes, we work with companies across multiple continents and have supported clients across North America, Europe, and Asia. If you’ve got a story to tell, we’re here to help you tell it.We’re so proud of our extensive body of work, which you can view via the links below.

Work

6 Examples Of Awesome Exhibits

9 Ways To Make Your Trade Show Booth Stand Out

Where can I view client testimonials for The Trade Group?

You can watch a handful of our client testimonials from our YouTube channel via the links below.

Colmet | Metal Landscape Edging & Steel Planters

Caesarstone | Quartz, Mineral & Porcelain Kitchen Worktops

Pokémon Company International | Brand Management, Licensing, and Marketing

Repairify | Automotive Technology & Intelligence

Every testimonial means the world to us, as it means we’ve met our clients’ expectations and made their lives that bit easier.

Is The Trade Group a trade show booth company?

Yes. The Trade Group supports custom trade show booths, exhibit systems, branded displays, rentals, modular solutions, and full trade show programs.

Is The Trade Group a trade show exhibit company?

Yes. The Trade Group is a full-service trade show exhibit company that designs, builds, and manages custom trade show booths, live events, brand experiences, and branded environments.

How do I reach out to The Trade Group?

The best way to reach out to The Trade Group is to contact us here or give us a call at (800) 343-2005. If we can’t respond straight away, we typically respond within 24 hours.

If you want to engage with us or keep up to date with our updates and unique insights, you can also follow us on our various social media platforms.

YouTube

LinkedIn

Instagram

Facebook