Contemporary venues are built with every modern convenience in mind. They have audio speakers positioned throughout, HD screens for videos or presentations, and the necessary cords and equipment to connect any device.
These locations are also acutely aware of the power needs of your attendees. So, there are plenty of outlets for anyone who needs to plug a device in for a quick charge.
Another technological benefit is digital signage. Not only is this type of signage easy to spot and read, they can be quickly changed and updated when the inevitable room and itinerary changes occur. This signage is also great for wayfinding, so attendees can get where they need to go when they need to be there. It can also be used for fun and informational purposes, such as providing weather info, local attractions, and flight updates.
Speaking of audio speakers, have you ever been to an event where you felt like your ears were about to burst, and you had to blow out your vocal cords just to be heard by your neighbor? That was due to poor acoustics.
Modern venues are built with acoustics in mind for a variety of events. The ceilings tend to be high enough to disperse crowd noise and designed to minimize echoes. So, a key speaker can be clearly heard and a live performance doesn’t become a muddled cacophony.
This could have gone in the technology section, but it is important enough to stand on its own.
Your attendees walk around with a computer in their pockets that has more computing power than all of NASA back in 1969, when it placed two astronauts on the moon. And they get really upset when it’s bricked due to poor Wi-Fi connection. In addition, they want to seamlessly transition from that phone to a tablet to a … watch, laptop, you name it.
Modern venues are designed with Wi-Fi in mind, no dead or slow spots. These venues also tend to offer a variety of packages, such as group Wi-Fi services, custom-networking solutions, and branded user login pages. You also want to be sure your attendees can stream content and access social media, so they can boast about all the fun they’re having at your event.
Modern venues were designed to be in full compliance with The Americans with Disabilities Act (ADA). This ensures everyone, especially those with special needs, are able to fully access the building and all of its amenities. Not only does this include physical access for attendees with limited mobility, but also auxiliary aids and services to facilitate communication with deaf and hard-of-hearing attendees.
These venues tend to have a large kitchen on-site and offer a wide variety of menu options – options that you need.
A few years ago it was enough to throw a vegetarian selection among the beef and chicken and nod proudly that you were providing something for everyone. Not anymore. Today’s attendees have preferences that include gluten free, dairy free, vegan, low carb, etc. Modern venues anticipate these needs and can provide you with solutions that don’t compromise quality.
Additionally, these venues provide a variety of serving possibilities. Sit-down meals are nice for a formal gathering, but your attendees may prefer to use the mealtime as a networking opportunity. Your venue should have suggestions as to how you can position and serve the food to accommodate a variety of needs.
Every event is unique, which means exhibitions frequently need to use the same space in a number of different ways, including large presentations, small breakouts, hands-on workshops, and more. Modern venues are prepared with solutions to easily and quickly transform a large, column-free hall into several smaller galleries.
The adaptability of these modern halls gives you the best options for meeting your attendees’ expectations. You may even be able to plan virtually, as many venues have the ability to build your desired room configuration online.
People often travel a great distance to attend an exhibition. While their primary purpose is to learn, network, and close deals, they also want to get a sense of the city in their downtime.
Most modern venues are built in areas where there are attractions nearby or a quick Uber or train stop away. These venues also tend to stay up-to-date on what’s happening in the city and where the trendiest places and hidden gems are located. The venue may even be able to help you create a tour of the city for VIPs and leverage local partnerships to create a specialized experience.
This may seem like a small thing after discussing so many big-picture topics, but it’s often the little things that attendees remember the most. Modern venues are designed to have plenty of clean, modern restrooms. The last thing you want is your guests turning in circles looking for the facilities or to read on a comment card that the best networking opportunities were in line for the bathroom.
Choosing the correct venue is the first step toward an amazing exhibition. If you have questions the show services team at The Trade Group can suggest the perfect venue for your needs. Give us a call at 800-343-2005.